Mr. Branson is the CEO of AFIRE, an association for international real estate investors focused on commercial property in the United States.  This group of institutional investors from 24 countries collectively manage approximately $3 Trillion in commercial real estate assets. Previously, Mr. Branson was the CEO of NAREIM (The National Association of Real Estate Investment Managers). His real estate background includes leadership roles with GE Capital Real Estate and Heller Financial. He also consulted companies such as Jones Lang LaSalle, Wells Fargo, Wrightwood Capital, CIBC, and Fidelity on innovation, product development, and marketing strategies.  Mr. Branson is a frequent speaker, for universities and professional groups, on television, and with TEDx, on the changing landscape of commercial real estate.